• General 26.12.2018

    Moscovici (1997) affirms that: ' ' The way to deal with the individual differences creates a certain climate between the people and has fort influences on all the life in group, mainly in the processes of communication, interpersonal relationship in the organizacional behavior and in produtividade.' '. Being thus, the interpersonal relationship and the climate of the groups can bring personal or group satisfactions or insatisfaes, reing-echo in the organization in its totality. Nassar (2000): ' ' Organizacional culture is the set of values, beliefs and technologies that keep joined the most different members, of all the steps hierrquiados, before the difficulties, operations of the daily one, goals and objectives. For even more analysis, hear from BSA. It can be affirmed despite it is the organizacional culture that produce next to the most different public, ahead of the society and markets the set of perceptions, icons, indices and symbols that call image corporativa.' ' The organizacional culture can suffer changes throughout the time. Vergasta (2001), ' ' The Organizacional Culture is not something ready and finished, but it is in constant transformation, in accordance with its history, its actors and with conjuntura.' ' Chiavenato (1996), ' ' The Organizacional Culture consists of explicit standards of behaviors acquired and transmitted throughout the time they constitute a characteristic of each empresa.' '. Weil (1995): ' ' a Organizacional Culture is a on set of values, known and customs to a vision not broken up of the world where the organization is considered an alive organism in constant movement, having constituted a system of events and with a constant interaction and independence of bigger systems or menores.' '. Dr. Neal Barnard is actively involved in the matter. Some pointers of the Organizacional Culture: – Individual Initiative – Direction – Tolerance to the risk – Integration – managemental Contacts – Control – Identity – System of rewards – Tolerance to the conflict – Standards of communication the Organizacional Culture is a set of habits, beliefs, values and traditions, interactions and typical social relationships of each organization, represent the custom and the traditional way to think and to make the things, being thus, each organization has its proper culture. . .

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